Adéwálé Àjàdí launches Afrilition book Sept 30 to address colonial mental models

Adéwálé Àjàdí, lawyer and leadership expert, has released "Afrilition: 21st Century African Manifesto" building on his "Omoluwabi 2.0" framework. The book launch occurs online September 30 via adewaleajadi.com/register, with alternative insights at netgalley.com/catalog/boo/897151.

Àjàdí argues Africa's core challenge is a mental model forged by colonial exploitation that treats African life as secondary unless mimicking Western norms. He shares personal experiences - from a hurtful "go back to the jungles" remark during a St Vincent land dispute to the Yoruba term "Ireke" (sugarcane) for his mother-in-law, revealing how intergenerational trauma manifests in language and identity perception.

The Afrilition concept centers on "Isiju" (mystical awakening to consciousness) and "Olaju" (critical thinking) to build discerning communities valuing African lives. Àjàdí contends that material achievements like branded jets or bank balances lack lasting value compared to nurturing human resilience and adaptation across generations.

With the book launch approaching in 8 days, will you engage with Àjàdí's framework to examine your own mental models regarding African identity and purpose, or consider how colonial legacies continue to shape personal and systemic perspectives in your community?

SOURCE: https://www.premiumtimesng.com/opinion/911659-afrilition-and-mental-models-by-adewale-ajadi.html